History of O'STIN begins with a few key dates:
1. October 24, 2002 was issued the order №55 of the Company "Sportmaster", "About the beginning of the project Casual».
2. June 2, 2003 the first store O'STIN was opened in Ekaterinburg.
3. December 28, 2008 the first store O'STIN was openedin Kazakhstan, Astana, shopping center "Keruen".
Now O'STIN is a powerful vertically integrated holding company, with more than 620 stores, has its own base for the development, production, sales of unique products in the market of Kazakhstan, Russia, Ukraine, Belarus and China.
Our mission is to provide a trendy, high-tech, casual clothes at affordable prices for men, women and children, by providing a comfortable shopping in our stores.
Our main competitive advantages:
Own (unique) product
Own strong brand
Own retail stores
The structure of the O'STINcollection involves the distribution of goods in two main seasons: SS (spring - summer) and AW (autumn - winter).
Within each seasonthe collection is divided into specific product lines:
Casual, Studio, Smart, Kids, Denim
Each line is divided by gender for Women, Men and Kids (children).
Women O'STIN Casual - many models to create casual female clothing in all its possible variations! Designed for a young, self-confident woman walking through life with a feeling of complete freedom. She thinks in a modern way and open to new things. She chooses clothes that combines style, comfort and high quality.
Men O'STIN Casual - casual clothes for a successful, self-confident man who prefers comfort, recognizable style and functionality. The models of this line combine the seasoned design and high quality. They are versatile and easy to combine with each other, allowing you to form the basis of modern stylish man's wardrobe.
Women O'STIN Studio - fashionable and interesting women's clothing in the youth style. Clothing of this collection allows you to create a unique image for every mood and occasion of life - whether it be daily routine at the University, a fashionable party or holiday with friends.
Men O'STIN Studio is designed for young people looking for new trends in fashion and at the same time prefer the comfort and versatility of casualstyle. The main priorities of the line is the topicality, modernity and functionality. It has a more daring fashion trends, not by formality, but actual colors and affordable prices for young people.
Women O'STIN Smart fit the modern, independent woman, especially appreciating the elegance and femininity. This line emphasizes the natural charm, the elegance and charm of its owner. On the women's clothing from the collection it is very easy to create the perfect image of a luxury classics!
Men O'STIN Smart continues the basic concept of O'STIN Casual, but is characterized by a strict and concise design. The models of this line are distinguished by verified fitting, high quality of tailoring, the more expensive and high-quality fabrics and finishes.
Children's clothing O'STIN is a modern casual clothing for children from 1 month to 12 years. It is practical and comfortable. The collection uses natural fabrics, special processing of children's products and special sewing technology.
Denim O'STIN is a new direction aimed at the productsof category Denim (jeans). The models of this line are offered for men, women, children and different optimal price/performance ratio. Original design, balanced planting, a variety of models.
In Kazakhstan, one can find all the clothing line of O'STIN, except Denim. Depending on the format, the area of the store, the needs of customers, we always try to provide the right product at the right time in the right place. The store O'STIN in Astana, "Keruen" currently propose the lines Man O'STIN Casual, Women O'STIN Casual, Man O'STIN Studio, Women O'STIN Studio, Man O'STIN Man (Smart), but plan to expand the range, add the line and conquer new horizons in the region.
All models of O'STIN are versatile and easily combined with each other - so easy to create a mood!